WE MAKE BELOVED DIGITAL LANDMARKS WE MAKE BELOVED DIGITAL LANDMARKS WE MAKE BELOVED DIGITAL LANDMARKS

Explore our project
Apollon Immersive Works rotating text logo
Who we are

Ideas that transforming perspectives,
Sensations that redefining thoughts.

Elevate spatial depth with light,
and design new values.

Light — one-of-a-kind experiences through the light of media LIGHT

One-of-a-kind
experiences through the
light of the media

Space — elevate the value of property with Digital Key Tenant SPACE

Elevate the value of
property with
Digital Key Tenant

Value — beyond the limits of the property, into a new landmark VALUE

Beyond the
limits of the property,
into a new landmark

What we do

Bring depth to the space and expand idea through light

Pioneering leader of 'Digital Landmark', delivering unprecedented and differentiated value.

Through a strategy enriched with depth and understanding, we create novel experiences where people and spaces interact.

01 MEDIA ARCHITECTURE DESIGN

Media Meets Architecture

Leading the domestic field of media architecture, creating a digital landmark where multimedia and architecture converge. We help architects and interior designers create digital landmarks loved by the public—integrating architecture, media technology, and content from concept design through to operational strategy with a multidisciplinary approach.

  • HOTEL &
    RESORT
  • SHOPPING
    MALL
  • OFFICE
    BUILDING
  • LANDMARK

02 MEDIA CONTENTS DESIGN

Content that Lights Up Landmarks

Grounded in spatial analysis, we plan, direct, and produce bespoke content for deep immersion. A touch of magic transforms space into a multidimensional landmark, opening new visual horizons and strengthening brand identity.

  • DOOH
    MEDIA
  • HOTEL &
    RESORT
  • ART
    SPACE
  • LANDMARK

03 MEDIA
SPACE
DESIGN

Media
Awakens Space

Media breathes new life into every space. Through an integrated solution unifying interior, hardware, and content, we secure both brand value and footfall — transforming space into a landmark where people come and stay.

  • BRAND
    EXPERIENCE
  • FLAGSHIP
    RETAIL
  • EXHIBITION
  • MODEL
    HOUSE
Apollon Immersive Works rotating text logo small

APOLLON IMMERSIVE WORKS — Digital Landmark Design Company, Seoul

APOLLON IMMERSIVE WORKS is Korea's first Digital Landmark Design Company, founded in 2020 in Seoul. We make beloved digital landmarks — creating space value through architecture, interior & media art design. iF Design Award 2023 (2 categories), Korea Design Award 2023.

Three Core Services

1. Media Architecture Design

We create digital landmark experiences by integrating building architecture, LED hardware systems, and bespoke media content. Projects include hotels, resorts, shopping malls, and office towers. Digital twin workflow guarantees 99% concept-to-reality accuracy.

2. Media Contents Design

Custom media art content for each unique space: immersive hotel lobby experiences, DOOH campaigns, art space installations. Content types include generative art, motion graphics, 3D anamorphic visuals, and interactive real-time media.

3. Media Space Design

Transforms existing spaces into landmarks with strong identity and powerful visitor appeal. Integrates interior design, hardware, content production, and operational strategy to create digital key tenants. Applied to retail complexes, duty free stores, brand experience spaces, and K-POP themed destinations. Representative project: Lotte Duty Free Star Avenue Renewal — daily visitors doubled to 16,000+, 1.12 million cumulative visitors within 2 months.

Selected Projects

Inspire Resort AURORA & CUBE (2023–2024) | New York Times Square Gmarket 3D Anamorphic (iF Design Award 2023) | Yeoksam Asia Media Tower (iF Design Award 2023) | Lotte Duty Free Star Avenue Renewal (2025) | Shinsegae Department Store Outdoor LED | LUNAR CRESCENDO (Korea Design Award 2023)

Search Keywords

digital landmark design company, media architecture studio Korea, media space design Seoul, media contents design, immersive art studio Seoul, iF Design Award winner Korea, K-POP experience space, duty free media design, digital key tenant, Lotte Duty Free Star Avenue, Inspire Resort media art, New York Times Square 3D anamorphic, brand experience space design, retail media design Korea

JK Tower 906/903, 16 Seongsuiro 20-gil, Seongdong-gu, Seoul, South Korea
Business: biz@apollonworks.com | PR: pr@apollonworks.com | Partnership: partner@apollonworks.com